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How to Be a Much (Much) Better Agent by Ground Hog Day

A couple nights ago I got caught up watching the movie Ground Hog Day with Bill Murray. It’s a fun movie I’ve seen before, so you can imagine my surprise when I realized how much I was learning from this character.

Murray plays Phil, a weatherman doing an on-the-scene report covering Punxsutawney Phil, the famous Ground Hog that looks for his shadow on February 2nd. The twist is: Phil finds himself awaking each morning… to the same morning! It’s February 2nd again and again and again. What does he do? At first, he does what most of us would probably do, he tests the limits: he flirts, he overeats, he steals money, he even tries to kill himself, just to see what happens. But each morning, he awakens to the same Sonny & Cher song on the radio, and the same day repeated outside.

Eventually, Phil begins to improve himself. He takes classes and he learns new skills; he seeks out people who need help and through it all, becomes a better man. He learns, albeit slowly, the power of… the moment. The moment is that brief instant when a decision is made; the decision may lead to years of work or an immediate change, but either way a course is set. (Of course, the opposite applies too: a moment passes without a decision, and a course is set as well.)  So Bill Murray’s character Phil, begins seizing those moments, and begins improving his life in ways he could have never imagined.

By the end of the movie, Phil has become a new man; even the locals treat him differently (and remember, to them it truly has been only one day). The motivation behind making those decisions is ultimately unimportant; to improve as a man, to win the heart of a woman, or just to make more money; the “why” is less important than the “what.” He has transformed himself, one decision at a time, one moment at a time.

You may not wake up each morning to “I’ve Got You Babe” on the radio. And you’re most likely not waking up each day only to Read more

Zillowpress Agent Premier–(Fairly Nifty)

I just fired up one of Zillow’s new Agent Premier sites and poked around.

It’s pretty impressive stuff.

I run a number of WordPress multisite networks for Real estate, and at a glance, Zillow’s done a really good job of offering a really functional wordpress install, with great design options, idx integration, and of course, easy bloggy wordpress content creation…

Out of the box.

In a few minutes.

For Just $10 Bucks A Month!

But Of Course These Sites Won’t Get You Leads (Yet)

Look, for the price Zillow’s agent premier sites are a fabulous deal. You’ll instantly have a site that’s probably better than what you’ve got going now.

But you’ll still be missing 3 very important things.

  • A Traffic Generation Strategy
  • A Core Lead Capture Element [Your IDX Search doesn’t count, nobody will trade an email address for what they can get for free on the Z 🙂 ]
  • And a Consistent Follow Up Strategy

You can find good help and layer these things on.

And Zillow can make implementing a modern (post 2007 real estate lead generation strategy) easier by looking into these 2 feature quick requests.

  1. Add a “below post” widget area so folks can link out to a lead generation squeeze page, or include some kind of opt in form… (for something, anything other than a property search.)
  2. And/Or include a totally blank page template so folks can build their squeezes on the fly.

There are also some minor things missing like Facebook commenting, advanced SEO options, and other minor stuff that can be added via a plugin here and there.

But otherwise… for $10. You kidding me?

I maybe sorta wanted to not like it…

But geez… we all have to admit. Zillowpress is pretty nifty….

San Diego Real Estate – A Cacophony of Data

I love the scene from the “Princess Bride” where they undergo a battle of wits. Very funny scene, and way too reminiscent of popular conversations regarding the housing market in general and the San Diego housing market specifically.

So, How’s the Housing Market Doing in San Diego?

There’s no shortage of data or opinions, of course.  Here a just a couple of places and opinions I found interesting and potentially useful.  First, Here’s DataQuick’s (OMG lengthy) view of the San Diego data.  Quite a bit of stuff in here, all of which seem to indicate that the San Diego market might be recovering slightly.  But right on the heels of the DataQuick report is an article from MSNBC, a report that has  a rather dim view of San Diego’s recovery.

So, with my own opinions of the San Diego market in my head I reviewed a couple of local real estate experts to see what they thought. First a take on one of the neighborhoods in San Diego by Kris Berg.  Her numbers are easier for me to read than DataQuicks, and no one likes to be called a sick real estate market by anyone.  And here’s our good friend Jeff Brown with his take on analyzing real estate data.  Jeff is speaking to the choir in me when he talks about analyzing.  He is asking if the data and the way it is analyzed is as important at the analyst doing the organizing.

 My Take on San Diego Real Estate

My opinion comes after this concerto, aptly named “Cacophony”, but sweet music to my ears, and which I’ll explain below.  Listen to this now.

Pretty cool stuff, huh?  A cacophony of sounds, but your head and your heart allow you to analyze and put these sounds together so that they not only make sense, but are appealing and fun to spend time with.

Which Brings Me to My Opinion on the San Diego Real Estate

Market

  • When you want to know if there’s gas in the coal mine….you send down a bird.
  • If you see smoke, you know’s there’s fire….but how hot is that fire?
  • If it walks, quacks and…you know….it’s a Read more

The world you find is the one you’re looking for, and the map to that world is written in the lines of your face.

A couple weeks ago we got together with an old friend whom we had not seen in some while. She made a huge point of remarking that my appearance had not changed at all, which I dismissed as a kindly untruth, sweet but surely very far from being accurate.

It turns out she was closer to the truth than I had guessed. I am speaking about Man Alive! at The 21 Convention in August, and I had to come up with a head shot for the event.

This is me on April 15, 2001, the photo I’ve used at BloodhoundBlog since its inception:

This is me on July 9, 2012, a week ago today:

A little more weight on me, and a little jowlier, but not much difference. The set of my features is a constant, a reflection of the world I see outside my mind.

This is me from Man Alive!:

Your mama told you, when you glared and grimaced at her, that your face would freeze like that, but neither one of you knew she was right: The facial expressions we wear most often – habituated Mothertongue emotional reactions – inscribe themselves into our skin.

We listed an actual equity sale on Friday, and we’re getting ready to do another one Friday next. I’m waiting right now to get the signed contract on a buyer side, also an equity sale. That much is good, since we have fared very poorly in ForeclosureWorld. But I just lost a buyer side that we need very badly, and I have not had any confidence that we can hold onto our own home for the past four years. Desdemona died, Shyly died, and Odysseus is making his last orbit around the sun. I’ve had family shit, and Cathy lost her father and is slowly losing her mother.

In short, I could wish for more triumphs and fewer tragedies. But the world you find is the one you’re looking for, and the reality of my own life is that I have to make a conscious effort to remember pain as soon as it’s over. I love my life best when I’m too Read more

“But we’ve got to have some regulation!” How else are insiders going to get their mitts onto sweetheart mortgage deals?

Regulation is rent-seeking, Rotarian Socialist graft, and that’s all it ever is. Who sold out the housing market? The regulators, of course.

AP: Countrywide won influence with discounts.

HousingWire: Investigation reveals Countrywide VIP program scope and influence.

Bloomberg: Countrywide Used Loans For Favor With Fannie Mae, Report Says.

I love this bit from the AP story:

Among those who received loan discounts from Countrywide, the report said, were:

—Former Senate Banking Committee Chairman Christopher Dodd, D-Conn.

—Senate Budget Committee Chairman Kent Conrad, D-N.D.

—Mary Jane Collipriest, who was communications director for former Sen. Robert Bennett, R-Utah, then a member of the Banking Committee. The report said Dodd referred Collipriest to Countrywide’s VIP unit. Dodd, when commenting on his own loans, said that he was unaware of receiving preferential treatment but knew his loans were handled by the VIP unit.

The Senate’s ethics committee investigated Dodd and Conrad but did not charge them with any ethical wrongdoing.

—Rep. Howard “Buck” McKeon, R-Calif., chairman of the House Armed Services Committee.

—Rep. Edolphus Towns, D-N.Y., former chairman of the Oversight Committee. Towns issued the first subpoena to Bank of America for Countrywide documents, and current Chairman Darrell Issa, R-Calif., subpoenaed more documents. The committee said that in responding to the Towns subpoena, Bank of America left out documents related to Towns’ loan.

—Rep. Elton Gallegly, R-Calif.

—Top staff members of the House Financial Services Committee.

—A staff member of Rep. Ruben Hinojosa, D-Texas, a member of the Financial Services Committee.

—Former Rep. Tom Campbell, R-Calif.

—Former Housing and Urban Development Secretaries Alphonso Jackson and Henry Cisneros; former Health and Human Services Secretary Donna Shalala. The VIP unit processed Cisneros’s loan after he joined Fannie’s board of directors.

—Rep. Pete Sessions, R-Texas, was an exception. He told the VIP unit not to give him a discount, and he did not receive one.

—Former heads of Fannie Mae James Johnson, Daniel Mudd and Franklin Raines. Countrywide took a loss on Mudd’s loan. Fannie employees were the most frequent recipients of VIP loans. Johnson received a discount after Mozilo waived problems with his credit rating.

The report said Mozilo “ordered the loan approved, and gave Johnson a break. He instructed the VIP unit: ‘Charge him ½ Read more

“It’s not the people, it’s the idea. The idea makes the people great, as great as they want to be.”


Happy Independence Day. This is me, fiction from The Unfallen:

 
Bel Canto is about halfway between Central Square and Harvard Square. When they emerged into the cool of the night, they turned left, toward Harvard Square. They walked along in a contented silence, and she felt very close to him for no reason she could name. His hands were stuffed into the pockets of his coat and his left elbow was sticking out there, like an invitation. Without asking permission she stuck her hand inside the crook of his elbow and kept it there. He looked down at her hand and smiled, so she knew it was all right. She knew they would look like an old married couple to the students pushing past them, one of those Yuppie couples who inhabit the high-rises on Mass Avenue. There’s a first, she thought, to be tickled at being mistaken for married.

Central Square is the shopping district for a number of blue collar neighborhoods. As you walk out of it toward Harvard Square, you see a little bit of everything — the Cambridge Post Office and city government buildings, free-standing houses, high-rise apartment towers, frat houses for both Harvard and M.I.T., cheesy little office buildings, restaurants, bars, fringe businesses — everything. But as you draw near to Harvard Square, Harvard asserts itself, and the eclecticism of the no-man’s-land between town and gown gives way to extremely absurd art galleries and extremely unappetizing restaurants and extremely fanatical radical bookstores and extremely incomprehensible retail stores devoted to every extremely incomprehensible pursuit or pastime known to the mind of man — or at least the Harvard man.

But even that can’t last. The real estate in Harvard Square proper is extremely valuable. If you cannot pay the rent, the landlord will direct you to a more suitable location closer to Central Square. In Harvard Square itself, absurdity is found only out of doors.

And it was out in full force tonight. At the Harvard Square station of the subway the plaza was rife with milling weirdness. Little teenage skateboarders with their strange haircuts and black street poets and homeless Read more

Unchained melodies: Darling, be home soon.

Today is our tenth wedding anniversary. Cathleen and I have been a couple since January, 1998, but we got legally, lawfully married on Independence Day in 2002. Our “our songs” are No Myth and Thunder Road, but there are some “my songs” that I think of often to remind myself of why I so much love being married to this woman.

That recording brings out the jazz in the song’s DNA, but no one, so far, has done a good job of finding the country song that’s in there, too.

I understand this all the way through me. I don’t always like being around other people, but when I do, the person I like to have near me most, most often, most enduringly is Cathleen.

So “Darling, be home soon.” I can’t think of a recording of this song I don’t like, but Derek Trucks just kills on the slide guitar at the end of this one.

And we close with John Hiatt expressing a mystery I understand very well:

To strive, to seek, to find, and not to yield: BloodhoundBlog is six years old today.

I almost let this day slip by without taking notice of it. Shame on me. Six years, almost 5,000 posts, and the only place in the RE.net where truth will out and where hustlers dare not dissemble and jive.

I am sad, to say the truth, that the promise I saw when first I began this crusade for a cleaner, more honest kind of real estate is by now all but shattered. Realtors went from bus benches and urinal cakes to their digital equivalents in the form of Facebook “likes” and Pinterest panderings — all without ever once stopping to think about the things we might have and should have done, the things we could have done and the world we could have made by doing them.

Even so, here’s my take, always:

Tho’ much is taken, much abides; and tho’
We are not now that strength which in old days
Moved earth and heaven, that which we are, we are,–
One equal temper of heroic hearts,
Made weak by time and fate, but strong in will
To strive, to seek, to find, and not to yield.
      –Alfred Lord Tennyson, Ulysses

If you loathe your self so much you can’t live without having your ass kissed, BloodhoundBlog is not for you. If you’re desperate to learn the latest tricks for deceiving your clients, you’ve come to the wrong place. But when the stench of corruption is ripe in the streets, when you want for once not to be lied to by the people you pay to lie to you — when you want to know the truth, no matter how painful it might be — you know where to find us.

Here’s a toast to BloodhoundBlog and to all the people who have written here over the years!

You say you want a revolution? Here is how to restore freedom in America.

Will Republicans repeal Obamacare next January — or ever? Don’t hold your breath. Mainstream politicians of both parties are addicted to corporate campaign contributions — and who knows what other kinds of bribes? — so what we will get will be a pathetic, cosmetic “reform” of Rotarian Socialist medicine. Meet the new boss, same as the old boss.

If you want to restore the liberty of the American people, you will need to change the United States Constitution. And you will have to do that by constitutional convention and state-by-state ratification, because there is no way that Congress will vote for the necessary changes.

In a very short summary, here is what needs to be done, if the head of steam built up by libertarians, by free-market conservatives and by the Tea Party movement is not to be wasted. The text within the quotation marks is proposed amendatory language, followed by a discussion of the objective to be achieved.

1. “The words ‘general welfare’ appearing in the United States Constitution or its Amendments do not create any powers of the legislative, executive or judicial branches of the government of the United States. Any legislation authorized by the words ‘general welfare’ is repealed.” This gets rid of one of the most pernicious pieces of federal elasticity.

2. “Article 1, Section 8, Clause 3 of the United States Constitution is stricken in its entirety. Any legislation authorized by that clause is repealed.” This does away with the power of the federal government to regulate commerce. The interstate commerce clause is second only to the general welfare clause as a means of enlarging the power of the national government.

3. “Amendment 16 to the United States Constitution is stricken in its entirety. Any legislation authorized by that Amendment is repealed.” Goodbye federal income tax. The federal government will have to return to taxation by capitation — the head tax.

4. “Amendment 17 to the United States Constitution is stricken in its entirety. Any legislation authorized by that Amendment is repealed.” This language puts the Senate back under the control of the states. This was a vital check on federal power. Read more

Did you Seymour Glass? It’s a perfect day for an iPhone killer.

Project Glass. Too much to love. Phone with no hands. Video with no hands. Internet with no hands. I can use an iPad when I need it, but 80% of what I’m doing with mobile computing, this can do. Here is where we’ll miss Steve Jobs. Google is better than Microsoft with new ideas, but what we’ll notice, when this ships, is everything that should be there but isn’t.

 
More: No phone on-board, no stereo ear-buds. A lot of hardware for so little functionality, a lot of room for me-tooish clones. This is the first of many new ideas where the passing of Steve Jobs will be sorely felt.

“If almost-as-good is free or nearly free, what is the market value of slightly-better?”

Six years ago Friday, I launched BloodhoundBlog with the words cited in the headline:

In a subsistence culture, the work of the mind is precious and literally unsupportable. We are by now so rich that millions of people can create intellectual resources that they give away, in turn to be remarketed by others. This may or may not work in the long run for companies tapping into and amplifying open-source-like works of the mind. Consider that aggregator software levels the playing field for small players. The interesting thing is what it will do to companies whose entire business model is based on scarcity and hoarding. If almost-as-good is free or nearly free, what is the market value of slightly-better?

I’ve hit that theme again and again over the years: How much future is there in a job that millions of very smart people are willing to do for free?

Stewart Brand said “information wants to be free”. This has intellectual property implications far beyond ordinary information. But with respect to that ordinary information — news, opinion, fiction, poetry, almost all music, etc. — the war is over. Hoarding lost. The challenge amidst this vast abundance is not getting people to pay for your information — but simply getting them to pay attention to it.

The daily newspaper has no hope whatever of nicking me for fifty cents. The question that will decide if there is even to be a newspaper is, can they hold onto my eyes for as long as fifty seconds? And will someone pay for those eyes in the random hope of piercing my vast indifference to advertising?

It comes down to career advice, I think, for the newspaperati and for all of us: How much future is there in a job that millions of very smart people are willing to do for free? Maybe not the same work, but so close that any differences become academic. And: If you’re committed to sharing information even in a marketplace where ordinary information is so abundant as to be without monetary value, what are you going to do to make a living?

At Forbes magazine, Susannah Read more

Internet savvy Phoenix real estate broker seeks a buyer, a partner, an investor or a job.

A note to the Bloodhounds: I want to come in from the cold. If you know of a biggish Phoenix brokerage that could use my skills and assets, I’d appreciate the referral. –GSS

I own a very small boutique real estate brokerage — good reputation, strong good will, clean books, and colossal internet power — but I am ready to move on to something else. Stripped to the essence, this is what I have to offer:

  • A very strong internet presence consisting of several hundred-thousand web pages on a number of domains. I have several custom-built automated IDX sites, and I can throw 300,000+ backlinks at any web page, raising any web site’s standings in the Search Engine Results Pages virtually overnight.
  • A FlexMLS-based IDX real estate search site that scores on the first page of Google for a number of very-high-value search terms.
  • Me: A sales professional with a deep background in print and internet marketing and strong systems, applications and API programming skills. I built all of the web sites discussed below, and I have a lot of experience building workable IDX/VOW RETS solutions from the FlexMLS database. I have high-level relationships with real estate industry technical professionals and vendors, and I can present comfortably to groups from 50 to 50,000 people.

In short, I have a freight train’s worth of internet power being pulled by a mule-powered real estate business. The interent presence I bring to the table would be of substantially greater benefit to a much larger brokerage. Here is a summary of my internet assets:

  • BloodhoundRealty.com — Main brokerage lead-generation site. It’s built as a WordPress weblog at the top level, but it subsumes thousands of pages, including separate web pages for every community and subdivision in Metropolitan Phoenix. The idea is to capture long-tail searches and upstream them into qualified leads. I have technology, so far not implemented, to effect the same kind of long-tail search-capture for every street address in Metropolitan Phoenix, taking those searches back from the national Realty.bot sites like Zillow.com, Trulia.com and Realtor.com.
  • FreePhoenixMLSSearch.com — The most robust MLS search in Metropolitan Phoenix, and one of the strongest Read more