There’s always something to howl about.

Category: Technology (page 7 of 60)

Turning an iPad into more than a Toy

I recently upgraded from a iPad 1 to iPad 2. Two reasons: I’ve found the iPad app to be so useful that I wanted my wife/legal assistant/colleague to be able to use one as well. With the iPad’s Daylite Touch, she and I are able to update, add clients and prospects, and manage calendars on our Daylite database.

Second, while Verizon has customer service problems, AT&T’s coverage where I live is really awful. In certain courtrooms, I’d have to turn the iPad just so to get a signal. Verizon’s network is ubiquitous. While AT&T is purportedly faster, I’d prefer ubiquity and decent speed, to spotty coverage and top speeds.

The iPad 2 is noticeably faster than the iPad. It’s lighter, and since I use the iPad as basically a book at night in bed, the weight difference is nice. I thought the new cover would not stay on, especially in my bag. But once it closes, it doesn’t move.

The cameras on the iPad 2 are shockingly lousy. And Face Time is basically useless since no one I know has Face Time.

I posted a 10 App list on my Raleigh criminal blog and thought I’d share it here, taking out one application which is of use only to lawyers. That makes it a 9 app list. I’ve got no financial interest in any of these products. I use them in my daily law practice. All of these apps could be used in any number of professional settings.

  1. Daylite Touch – This app will only be useful if you use the MacOS Daylite as your database. This is not the place to review Daylite, which is mostly a great product, with a couple of significant flaws. But Daylite is the best solution I’ve found in a Mac environment to manage customer or client relationships. I remote host my Daylite database so that I can reach it anywhere in the world. Daylite Touch is simply awesome. It lets you add new clients (if I get Read more

To say the truth, my plan was to say nothing about the iPad 2…

…but that was before I saw the new Smart Covers

Minor upgrade to the product. Major upgrade to the experience. The video samples Extraordinary Machine, and that’s just exactly right.

This is egoism in action: Steve Jobs is a spectacular genius at satisfying himself. Not everyone loves what he loves, but he never releases a product that is not perfect in his estimation. Bill Gates and all of the CEOs of the kleptocracy can say that about not one thing they do in their whole benighted lives…

Good news, bad news, good news and more good news…

Here’s some good news: Time magazine has discovered the Singularity. It’s a fan-boy article, but it covers a lot of interesting ground, anyway. What’s missing? Sim, massively large databases, signal processing, lots of cool stuff. The article devotes a lot of attention to Ray Kurzweil’s research on exponential curves in individual disciplines, but misses the big picture: The overall rate of change is not exponential but logarithmic. I say all the time, “They can’t enslave us if they can’t catch us.” We are fast approaching the day when it will no longer be possible even to attempt to enslave human intelligence.

Here’s some bad news: The current president of the National Association of Realtors is either a clueless dupe or a knowing villain — just like all the other grand poobahs of the NAR. I’ve invited him to come talk to us. Don’t hold your breath waiting for him to show up.

Here’s some good news from my house: I resumed lifting weights on Monday, two months after I cracked up my elbow. I could tell from other activity that I hadn’t lost much in strength, so I left the plates where I had had them. On Monday, I did ten repetitions of ten exercises. Fifteen reps on Tuesday, 20 on Wednesday, then 30 today. Not much pain in my elbow, and less every day. I’m at full extension, and maybe 98% of full compression. The only real pain is in the tendons of my left thumb — the guitar tendons. In a week, I’ll be back to 50 reps of each exercise, which is where I was before I fell.

And here’s the best news I saw today: The iPad 2 is coming soon, and the iPad 3 may not be far behind. I’m annoyed that the Verizon deal wasn’t for Verizon’s pretend 4g network, and I’m annoyed that there is no true 4g wireless service in Phoenix yet. But, as soon as I can afford to, I’m going to move all of my email to an iPad. I simply cannot be away from my email for hours at a time, and I’m Read more

QR Bar Code – Too techy; or spot on?

I recently ordered 5,000 business cards.  All the while, the QR bar code was eating at my inner most business model, “keep it simple, for all customers”.  Since not all customers, including snowbirds have smart phones, I elected not to add the QR bar code to the back side of my business card.  While many agents have already taken the leap, I was doubtful and listened to my gut.  I also order 5,000 tri-fold brochures, and still no QR bar code

I do feel the QR bar code has a place in real estate, I believe that place to be on sign riders.  .   The QR bar code is bursting onto the scene around parts of the country including South Florida.     I plan on ordering 15 sign riders all which will include the QR bar code for techy passer bys that must get the information immediately.  So what is the core issue behind that post you might be thinking?

Number one, the QR bar code can capture leads, which can turn into closings.  Maybe our uber techy’s from Bloodhound have a good system of text message drips once that lead is captured.  J

Number two, where is best place online to get the QR bar code?

Number three, what is your opinion on the QR bar code?  Where would you use it in your business?

The Ten Commandments of Buyer Side Representation

Merry Christmas.  Happy Hanukkah.  Happy Kwanzaa… Festivus… all that stuff.  Lovely… now let’s get down to business.  I’m buying a house.  Along the journey, I’ve paid close attention to how the average Real Estate Agent operates.  I’m sharing these thoughts with my fellow Bloodhounds at the risk of offending some – or perhaps all – of you.  But it all comes from the right place and I hope you enjoy…

Commandment #10:  Have a freaking take.

Are you the type of Real Estate Agent who likes to open doors for clients and then stand silently with a pleased expression as they walk through the home?  If so, I suggest you consider a new profession.  Look, I want to know what YOU think about a home too… that’s one of the reasons I hired you.  I might agree with you, I might not.  But when you have a take, you engage in critical dialogue with your clients.  In my case, I’d trust you more if you tell me what you don’t like about something.  It would make me feel like you’re looking out for me.

Commandment #9:  Don’t tell me you’re a Top Producer.

Because if you are, I probably know that already and all it sounds like is bragging (which most of the time… it is).  Just let your work do the talking for you.  Oh, and here’s just a bit of a peeve… if you’re in the “Million Dollar Club” is that really something worth crowing about anymore?  What is that… 3, 4, maybe 5 houses a year? 

Commandment #8:  Avoid this question:  “So what do you want to do?”

This commandment is closely associated with #10 above.  One agent I was working with loved to interrupt me with that magical question and eventually I told her what I wanted to do:  fire her.  Instead of asking what your client wants to do (which, by the way, they could easily figure out without your counsel)… you ought to continue tossing ideas/suggestions at them.  And if you REALLY want to impress your clients, give them the upside and downside with every suggestion you make.  Then listen.  Simple.

Commandment #7:  Read more

The global history of health and wealth over the past 200 years — expressed visually in four minutes.

This is amazing, but what’s more astounding to me is to think of how much more dramatic this presentation could have been without the taxes, restraints and wars foisted upon us by the state. Health and wealth are found first and most in free countries, last and worst in slave states. The inference to be drawn is obvious: The less government there is, the greater the longevity and prosperity of ordinary people.

Ascent to Splendor: Want to really see God’s creation? Make water.

This just in. The photography in this film that commemorates the Space Shuttle program is stunning. Here is the standard for photography. Remember, our listings do not move and do not shed a ton and a half of mass per second. Here is a canonical archive of human ingenuity at its zenith. A million moving parts assembled by humans in search of splendor.

As Ronald Reagan said: “We will never forget them, nor the last time we saw them, this morning, as they prepared for their journey and waved goodbye and “slipped the surly bonds of earth” to “touch the face of God.”

All you have to do is make water with a whole lot of human brain power, courage and a million moving parts.

Facebook Works If You Work It. If You Won’t Work It, Just Play Farmville

Let me restate my case about Facebook; if you’re not using Facebook as a prospecting tool, you are most likely wasting your time and engaging in the ultimate procrastination scheme.  I don’t begrudge folks fun and Facebook can provide much joy.  You can reconnect with old friends and make interesting new friends there but if you plan to use it for business, you’ll most likely end up wasting hours that could have been better spent standing in front of a supermarket, handing out your business card.

Like this, from Agent Genius:

You don’t need a business page.  In fact, a business page is just one more time suck.  People rarely go to a business page to learn about real estate on Facebook; look at the metrics offered to prove that.   The author’s offered advice is just plain wrong:

You shouldn’t be using your personal profile page to promote business. It is against the guidelines on Facebook and just rude, regardless. I will share with you how you CAN use your profile effectively, but blasting out your market reports and new listings is a big NO-NO on your personal profile.

Huh?  I have no idea where the author found the “rule” about doing business on personal pages but can tell you, from a few years experience on Facebook, that telling your audience about your business is not only desirable but effective.   Posting listings isn’t rude, it’s your stock-in-trade.  If you’re only posting listings on your Facebook page, you’re likely to be branded as boring but listings are real estate porn, designed to slow down the gawkers and encourage a reaction from them.  Your “friends” will most likely be gawking at your listings if you’re interesting enough to be in their Facebook stream.

I have what I think is a low key way of occasionally including real estate into my status without it being obvious. I share parts of my day that include real estate in a personal light. For example: last winter I was showing REO property and put as my status update: “Showing Read more

Yelp-ing Real Estate Agents: The Online Bus Bench Advertisement?

Todd Carpenter introduced me to Foursquare, last year in San Diego, and I immediately saw how geolocation could change the game for the neighborhood real estate agent. I envisioned agents promoting their listings and open houses on Foursquare.  I’m a natural “spammer” so I started using it to “check-in” to my place of business.  I figured it was a natural way to promote myself in front of a crowd.  The problem with Foursquare is that the crowd was measured in the dozens and most of them were bar-hoppers as opposed to “citizens”.

Geolocation was quickly adapted by Yelp, then Facebook.  My rule of social media marketing is to go where the people are.  What I like about Facebook (it’s a BIG platform) didn’t quite work for geolocation marketing.  Check-ins get lost in a sea of status updates and it’s tough to “piggy-back” on the social proof offered by Yelp.

Yelp is a really good platform if you’re trying to find the “bus bench advertising” approach to neighborhood brand building.   It’s pretty simple idea (you write reviews on local businesses) and the geolocation service allows you to ‘check-in” when you’re at a business.  There is a little point game associated with check-ins but the hidden gem is, if you have the most check-ins at a business, your picture, and link to your Yelp profile, is prominently displayed (at least on the mobile version).  This is the modern day bench bus advertisement (and it costs nothing).   Combine your check-ins with reviews and you’re building an online brand as a neighborhood expert.

What Is A “Neighborhood Expert”?

We would like to think that the big hair and Cadillac agent model is dead.  It’s not ! How often do you meet recent buyers, who tell you that they used the agent, who advertises in the Pleasantville Courier-Post ?    They often describe that agent as “a big shot” or “successful”.  They may not comment about that agent’s ethics or service but people like to think they are dealing with the “biggest”  (which they sometimes confuse with well-known).  This is why so many agents spend money on “brand building”.  I prefer Read more

Two more pix from my planet…

That’s my PhoenixBargains Twitter account as of last night. That account is nothing but auto-Tweeted real estate spam, six weblogs (five automated, one normal) running Twitter Tools plus FreePhoenixMLSSearch.com promoting its activity via Posterous (for now; I have plans to make this more robust and more interesting).

The first time I mentioned the PhoenixBargains asccount here, it had 54 followers. It’s now up over 300, the lord alone knows why.

Here’s a treat from last night:

Phil Gordon is the Mayor of Phoenix. He lives in my neighborhood, North Central Phoenix, but I doubt he’s looking for homes. Probably some minion on his staff was looking for local TweetFeeds and found me. I think we’re up to 500-ish new Tweets a day, every one of them software-generated, so they should have plenty to read…

“Hi, My Name Is Jeff, and I’m a TechTard” – “Hi Jeff!”

Back in the day I was in a perpetual state of frustration when it came to pretty much anything hi-tech. Not only because I couldn’t use it, or that it almost always failed to deliver anything close to the multiple miracles promised, but because I simply couldn’t understand — at almost any level. Outside of the computer in general, obviously the all-time best hi-tech tool for real estate agents, most of the so-called technological breakthroughs have been anything but.

I first used a computer effectively on the job back in 1987 or so. Leased an IBM 286 with a proprietary program installed. It allowed me to download property files via DataQuik using a phone connection. The only other task for which it had any value whatsoever was writing, and printing for mass direct mailings. The printer was a tractor feed. More fun than a hayride. 🙂

Lookin’ back, that piece a crap ‘puter was the best bang for the buck with which technology ever blessed me ’till about a decade later. You know the chronology after that.

What’s really happened though in the last 15 years or so? Sure, a buncha software has made our jobs incrementally easier. Don’t mistake that last sentence to mean I’m downplaying the value of a lotta those ‘incremental’ timesavers — I’m not. But real bona fide breakthroughs? Show me.

Agreed, getting leads online at the astounding rate some do, is indeed magnificent.

I guess what I’m tryin’ to say, and poorly at that, is if we look back at technology’s so-called breakthroughs, they pretty much, with the obviously rare exceptions, mimic the invention of the backhoe. Shovels could be engineered to the nth degree. Digging techniques could be honed to efficient perfection. Backhoes did the work of many men, more quickly, and uniformly. Though the backhoe isn’t nearly as versatile as the computer, you get the idea.

Here’s a technological game changer for me. My first set of hearing aids, bought five or six years ago, were digital, and pretty much state of the art back then. They reopened a world I’d almost forgotten. It was Read more

Dear Steve Jobs: Stop jerking everyone around with a goofy set-top box. Give us a real Apple TV — a TV engineered by Apple.

iOS 4 can go there, no doubt. And the lame-ass “web-enabled” HD-TVs shipping now are no competition for what Apple can do. The iPad may be the actual future of video content, but there will be room in the home for big screens for a long time. An Apple TV becomes the ideal blackboard, too, and the ideal game machine. Integrated with nearby iPhones and iPads, it can become everything we ever hoped to find in a package marked “entertainment center.” Really, truly, the television — the lowly, despised television — is the computer for the rest of us. This is a reinvention that Apple could do better than anyone…

Celebrating Praxis: “And my heaven will be a big heaven. And I will walk through the front door.”

I wrote this in a comment a couple of weeks ago:

Everything we’re doing on-line emerges from the points of this star:

* engenu — rapid web site development
* encartus — elaborate custom Google maps
* Scenius — dynamic blogs-within-blogs
* ScentTrail — CRMishness with transaction management
* FlexMLS and the FlexMLS API — very robust MLS search

There is now a sixth point in our star: Praxis. I had an appointment cancel today, and I wrote the whole thing in just under five hours — while juggling all my usual eggs.

Although there is less editorial control than with engenu, now anyone we might add to our staff can create very professional looking web pages on the fly, with essentially no knowledge of how a web page goes together. Supplemented with other software (e.g., ScentTrail), I have the ability to create whatever I want with virtually no effort.

We hosted BloodhoundBlog Unchained in Phoenix twice, two years in a row. For both years, my local competitors made a big point of insisting that I have nothing to teach them. Perhaps they’re right. The only regular user of engenu I know of is Teri Lussier. Scenius has one fan, Cheryl Johnson. And only Cathleen and I are using encartus.

This seems a shame to me, but I’m the real estate business, not the software business. My belief is that the software I have written makes us much, much stronger as Realtors. We have tremendous marketing leverage for just two people.

But Praxis compounds that leverage a thousand-fold. I can do anything I want. I think I can take on anyone, including the Realty.bots. I’m convinced I can take whatever turf I want in Metropolitan Phoenix.

I don’t know when or where we’re going to do Unchained the next time. But I won’t be teaching Praxis, in any case. Even so, I have an idea that my local competitors may come to regret not having studied what I have to teach when they had the chance.