The News
An upgrade made tonight to Zillow.com‘s on-line home evaluation system will add the following new functionality:
- Owners or listing agents for any of the 67 million homes in Zillow’s database will be able to list those homes for sale at no cost.
- Owners of any Zestimable homes will be able to post a “Make Me Move” price on their homes, the price at which all objections to selling will have been overcome.
- Zillow is creating a real estate wiki to serve as a sort of Wikipedia.org-like encyclopedia of real estate.
From the company’s press release:
Leading real estate Web site Zillow.com today announced a major upgrade, allowing homeowners and real estate agents to post homes for sale for free. Additionally, in redefining what it means for a house to be “For Sale,” Zillow? is enabling any homeowner to post a Make Me Move? price.
“To date Zillow has created a Web page for almost every home in the country – close to 70 million – on which we’ve placed public records data and our Zestimate? home valuations,” said Rich Barton, Zillow’s co-founder and CEO. “With today’s new release we are opening up every home’s Web page on Zillow.com for owners and their real estate agents to plant virtual ‘For Sale’ signs in their Zillow front yards for free.”
In addition, any homeowner can now post a Make Me Move price. “What number would it take for you to call the movers and hand over your keys?” asked Lloyd Frink, Zillow’s co-founder and president. “Make Me Move is our twist on the traditional ‘For Sale’ sign.” A homeowner can easily post a Make Me Move price without exposing any personal information. Zillow then enables interested buyers to contact the owner through an email “anonymizer.” There is no charge for the service.
All postings, be they “For Sale” or Make Me Move, provide free uploading of pictures, home descriptions including “what I love about my home,” and neighborhood commentary. Additionally, real estate agents who post homes they are representing for sale can publish their own contact information, link to listings on their own Web sites, and upload a photo Read more