…it toils for brokers.
Pittsburgh Homes Daily has news of a new IDX policy for agents: None. Mere agents will not be able to syndicate or even frame data from the West Penn Multi-List’s Internet Data Exchange (IDX). Only the main site of each brokerage will be able to feature the feed, and agents will not even be allowed to frame that on their own web sites.
In other words, if a prospective buyer wants to search the MLS, he or she will have to go to the main web site of a brokerage. As Larry Cragun points out at RealEstateUndressed, any leads captured by the broker will probably not be shared with agents for free.
Nice…
Technorati Tags: real estate marketing
Linda Davis says:
I would be interested in the make-up of the Board of Directors and whether it is a Broker-Owned Board? I can’t imagine agents are going to be very happy about this once they figure it the implications. I’d be planning a mutiny.
November 29, 2006 — 7:03 pm
Braxton Beyer says:
Looks like that might have to change: http://www.realtor.org/RMODaily.nsf/pages/News2006112002?OpenDocument
November 30, 2006 — 5:14 am