There’s always something to howl about.

Adam Brickley – Do you know him? You should.

Who is Adam Brickley?

Well before I go there, let me say that this post is NOT political. It is about the power of blogging. When Dan Rather and CBS news botched their report of George Bush shortly before the 2004 elections, it was bloggers who brought it to light. A novel concept at the time. But those bloggers went largely unnamed. This one won’t.

Now enter Sarah Palin, governor of Alaska, but a virtual unknown to the Washington DC power circles. Besides, who would want someone from ALASKA to be a VP candidate? It went against all of the normal calculations of the electoral map.

Enter a 21 year old college sophomore and blogger, one Adam Brickley. Hat tip to Slate.com. He and a few friends started a blog to DRAFT Sarah Palin as the Republican VP candidate. The month was February 2007. They started into Facebook, Wikipedia and other venues as they went. Totally new media at first. 100% EARNED media.

Then some media members started to notice. Notably Fred Barnes of the Weekly Standard. Later that exposure grew to include Rush Limbaugh. This merry little band started to grow and even some of the campaigns took notice…

And then Sarah Palin was named to be John McCain’s running mate.

This last Friday, young Adam got a phone call from two new friends, Todd and Sarah Palin, on the day she was announced as a candidate for Vice President. Here are the details. And he has not slept much at all since then, handling all of the press. Pretty cool, huh?

Like I said, this post was not about politics, but rather about the power of blogging and its ability to influence the media and the powers that be.

If a 21 year old college sophomore blogger can impact the presidential elections, we (collectively) should be able to impact the constant negative spin of the mainstream press on OUR industry, don’tcha think? (grin)