I don’t promise you I’ll do one of these every day — but I won’t charge you ninety-nine bucks a month, either. If you find something particularly risible in your email, pass it along to me. If I like it, too, I’ll share the love.
Technorati Tags: real estate, real estate marketing
Barry Cunningham says:
Wow….that might be one of the dumbest things I have ever seen. I guess you’re somewhat right…there are some idiot vendors out there. This is surely one of them.
June 19, 2008 — 5:17 am
Hunter Jackson says:
so you’re telling my the number i signed up for wont work? obviously joking!
June 19, 2008 — 5:26 am
Thomas Johnson says:
http://www.futureofrealestatemarketing.com/trulia-goes-pro
Here’s one I just found this AM. $40/month to bubble up on Trulia’s site with no follow tags for their milch cows. No long tail help or relevance building while they reap the G-juice and $480/year. I bet you can even get unlimited fair housing violation posts on Voices, too. Sweet!
June 19, 2008 — 5:37 am
Greg Swann says:
> $40/month to bubble up on Trulia’s site with no follow tags for their milch cows.
I was going to write about this last night, but I had no time and too many questions. It’s a better deal than they had before for their Realtor.com-like featured listings. There’s no control on CPM, in contrast to Zillow, nor any way to A/B test alternate approaches. We’re passing because we don’t get any clicks-through from Trulia now. If you’re going to rely on interruption marketing, Craigslist produces actual results at no cost.
June 19, 2008 — 7:17 am
Todd says:
“…If you find something particularly risible in your email, pass it along to me.”
Do the daily emails I get with the animated dancing cobra assuring me that now is a good time to re-finance my house ( even though I don’t own a home ) qualify as “risible”?
June 19, 2008 — 7:30 am
Greg Cremia says:
The saddest part is the agents who are likely to fall for this stuff are not reading your blog.
On the plus side, this is just another step in culling the herd down to a more manageable size.
June 20, 2008 — 5:39 am
Joseph Bridges says:
I agree with Greg that agents who might fall for this probably aren’t reading it hear. Hopefully agents will do a little research prior to spending that kind of money and find this posts and these comments.
There aren’t any quick and easy fixes but there are strategies that will work quickly and do well for the agent and hopefully they do some research prior to pulling the trigger.
June 20, 2008 — 9:23 am
Kenneth Cox says:
Amazing what people will come up with to make money. Ads like this prey on newly licensed agents and those who fail to read between the lines and do their research. These type of ads with questionable testomonials devalue other genuine testimonies given by actual satified clients to reputable companies.
June 20, 2008 — 10:31 am
Doug Quance says:
P.T. Barnum comes to mind.
June 21, 2008 — 9:23 am