There’s always something to howl about.

What would you expect for the BloodhoundBlog Unchained keynote event? How about two sharp minds, two sharp wits, exploring two very different points of view — all for your benefit?

BloodhoundBlog made its reputation, from the very beginning, digging up bones to pick with vendors. And of all the vendors that I, personally, have picked on, surely the one I have picked on worst is Redfin.com and its CEO, Glenn Kelman. But of all those vendors, of all those exalted CEOs, only one has come here to beard the Bloodhounds in our own kennel. And only one has called me after hours at home to try to help me see his point of view.

That one, solitary maverick CEO? The incomparable Glenn Kelman, of course. Call him what you will, he is sui generis, an entirely unique specimen.

And because — take him as you find him — he is unique and smart and funny and thoroughly original, I am proud to announce that Glenn will be joining us for BloodhoundBlog Unchained, the Social Media Marketing conference we will be hosting for real estate professionals in Phoenix from May 18-20.

Kelman will be one half of our keynote event, a presidential-style debate on New Wave versus Old School Real Estate Brokerage.

And who will be defending the more-traditional strategies of residential real estate representation? None other than the matchless Russell Shaw, mega-producing Realtor nonpariel.

But wait: If you’re expecting a food fight, put down those mashed potatoes! Both of these gentlemen are too bright and too self-assured to get bogged down in acrimony or name-calling.

Here’s what you should expect instead: A moderated debate with introductory speeches, responses, and then a flow of questions and answers from a panel of real estate luminaries — and directly from the audience. The purpose of BloodhoundBlog Unchained is to explore the intersection of Social Media Marketing with personal and direct marketing, so we know going in that there is validity on both sides of the debate. We will benefit from the diverse viewpoints of two masters of the real estate marketing craft.

Plus which, it should be a boat-load of fun. Both men are naturally funny, both possessed of a sharply poignant yet charmingly self-deprecating wit.

Even so, their debate probably won’t be a love-fest, either. But if something in the middle is what you’re looking for — a lot of learning with a lot of laughs — be sure to be in the audience at the Heard Museum Event Center on the afternoon of May 20th.

I think we’re in for an unrepeatable experience…

Technorati Tags: , , , , ,