There’s always something to howl about.

Just as a reminder, the theme song for the upcoming BloodhoundBlog Unchained Social Media Marketing Conference is “I won’t back down” by Tom Petty

Oh, good grief.

Normally, when the RE.net goes through one of these public breast-beating episodes, I just stay out of it. I don’t read the posts, first because they’re stupid and comical, and second because there’s nothing that I’m going to say that’s not going to fan the flames. The arguments always turn on the Fallacies Tu Quoque and Two Wrongs Make a Right, as do all appeals to the mob, and people running in mobs are just an embarrassment to the idea of being a human being.

This is unintentionally hilarious, though, so I thought I’d quote it. If you don’t know what’s going on, I promise you it does not matter.

I’m going to leave my opinions out of the discussion in order to leave more space for these people to see the error of their ways, apologize profusely, and re-enter our community in a constructive manner.

Permit me to introduce myself. My name is Greg Swann, founder of BloodhoundBlog, which is justifiably famous for telling the straight truth, and this seems like an apposite moment to remind you that the theme song for the upcoming BloodhoundBlog Unchained Social Media Marketing Conference is “I won’t back down” by Tom Petty.

Here are the Heartbreakers performing that song at the Super Bowl:

If you’re looking for buddies — kindly folks who will forgive all your short-comings, at least until it becomes expedient to turn on you — this is probably not the place for you. If your plan is to commit egregious acts of cupidity or stupidity and somehow escape withering criticism — change the channel. If you entertain a Romper-Room-like dream of playing placidly with all the other special kids on the short bus — you’re on the wrong bus.

If, on the other hand, you want to learn how to organize your working life so that you never again have to take shit from morons, you’ve come to the right place. We are all about the ninety-and-nine here, and we are all about the work — deploying better ideas to do our work better, faster and more profitably. I don’t go out of my way to set the wannabe elite into public paroxysms of rubbing blue mud into their navels — “Me special, too! Me special like you!” — but I’m not going to betray your interests — or my own — to avoid it.

And, yet again, if you have no idea what I’m talking about, it does not matter at all. But play the video anyway. It expresses a very satisfying — and truly human — idea.

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