Beau Betts in Seattle writing about the 60 Minutes commercial for Redfin.com:
60 Minutes also interviewed Deborah Arends from Re/Max and represented her as having the “old school” real estate mentality and didn’t really portray her in the most positive light.
Well, I just started laughing when I was browsing the mls just now looking for home for a client of mine and saw a house that I think could possibly be a good candidate for them. One thing that I noticed was that the home had been on the market for almost 100 days. Here’s the amusing part, the home was originally listed by Redfin back in late April and they just lost the listing to none other than Deborah Arends.
Arends took a beating by proxy for the rest of us. It’s good to see her getting a bit of her own back.
Technorati Tags: disintermediation, real estate, real estate marketing
Jay Thompson says:
Poetic justice. Gotta love it!
August 7, 2007 — 10:54 pm
Marlow Harris says:
Kelman just sold his house in Seattle and rumor has it that it wasn’t a Redfin agent who sold it either!
August 8, 2007 — 11:35 am
Greg Swann says:
> Kelman just sold his house in Seattle and rumor has it that it wasn’t a Redfin agent who sold it either!
He seemed to imply in the Inman speech that Redfin was the lister.
August 8, 2007 — 12:22 pm