Housing Wire: OJO Labs rolls out agent referral network. I don’t normally link to crap like this, because it’s just PR, but two things popped out at me in this one:
- “There is no fee to get started, but OJO Labs earns a commission for successful conversions.” Commissiondectomy is the new way to pay!
-
“In June, OJO Labs announced a $62.5 million funding round and the acquisition of Movoto, a residential real estate search site. Last October, OJO Labs also acquired real estate software platform RealSavvy, and WolfNet Technologies in October 2018.” If you don’t host your own content, you’re at the mercy of whomever your “trusted” vendor pimps itself to.
1000watt.net: Friday Flash: Zzzz.
Note this: “Why would Zillow carry that burden [traditional listing of iBuyer turn-downs] when they’re getting 35% referral fees on the seller leads they’re feeding to existing Premier Agents already?”
My read is that iBuyer “news” is always veiled screams of financial agony. Zillow’s press release the other day read to me like The Incumbent is trying to recapture turn-downs and fall-outs from its broker-partners. That much would be penny-pinching. But all internet “leads” are crap, especially Zillow’s. People either convert instantly or they are gone. How many other inquiries has the prospect made? And were they made at 2 am, after a quarrel? Who wants to pay 35% for that kind of quality?
HotAir.com: Kentucky Lawmaker Arrested On Rioting Charge, Accused Of Setting Fire To Public Library.
City Journal: A “Culture of Lawlessness” in D.A. Offices.
Not the Bee: Super-efficient USPS delivers a letter in Michigan 100 years after it was mailed.
And: Funny, even so: