There’s always something to howl about.

Utterly brilliant: “Just Sold” ‘postcards’ on Zillow.com

Zillow blog. Advertise yourself as a lister in the neighborhoods you farm in a venue we know is strongly appealing to sellers. This is so smart it makes my brain ache…

Later: Adopted. Whole-heartedly and with alacrity. I need for you to be shopping for what I’m selling, or else my advertising dollars are wasted. But I need to be selling you what you are actually shopping for, or I am wasting your time. This idea beyond brilliant…

Technorati Tags: , ,