There’s always something to howl about.

Where Would David Gibbons Go?

Home, of course.

Anybody who followed his World Cup trip to South Africa saw the glow on his face, in his Facebook pictures, and the longing in his heart, on his Facebook status updates.  Social media are interesting platforms.  They have the power to bring you much closer to people you’ve met or allow you to learn more about those you’ve yet to meet.   I “met” David on Active Rain, was drawn to the Zillow brand because of him (and Drew Meyers), and am grateful to him for supporting  the inaugural real estate social media marketing conference.

I’ve battled with, yelled at, drank beer with, collaborated with, and tried to support David Gibbons for a number of reasons but, in the end, it’s all about mentschkeit.  David G from Zillow is the type of guy you want on your team….and you want to play on his team, too.

I”m not going to cry about his departure because between  Skype and Facebook, Seattle is not much farther than Jo-Berg.  My goal today is to remind you of the single most important lesson we learned, from David G:  What Would David Gibbons Do?

The WWDGD lesson is to represent yourself  positively online and always sell your brand.  The trick is in the delivery.  David G. never skulked and pounced, like a sleazy corporate pitchman.  David G. was always part of the conversation, offering ideas, debating, and developing best practices.  If there was ever a spokesman for the ” RE.net“, Davig G would be that guy.  Why?  He lives in our world.

So I’ll just say “Hamba Kahle” to David G.  I’d say I’ll miss him but I doubt I’ll notice he’s moved.