by

Suburban Phoenix Real Estate Broker

Author website

Last Friday Seth Godin offered galley copies of his new book, Small Is the New Bigto the first 30 people to send an email to his publisher. I was lucky enough to have the opportunity to be fast enough to respond — an apposite metaphor for internet marketing generally.

The book got here today, but it ain’t your father’s galley proofs. It’s a print-on-demand trade paperback, perfect bound with its own custom shell. It’s a book without a bar code. What it is is a superb marketing piece. Witness me writing about it without having read it!

I have two Open Houses Sunday, in the sleepy, sleepy summertime. Sadly, I should have plenty of time to read. I’ll let you know what I think of the book.

I’ve added a link in the Reading List in the sidebar to pre-order the book.

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