Bragging on myself: Ten years of a perfectible real estate listing praxis.

Virtuosity requires one or more sparks of genius, but mere proficiency is simply a matter of consistent, insistent, persistent adequacy – which mainly consists of finding and fixing your mistakes.

That would be the essence of my way of working: Genius would be great, but not getting things wrong is where the magic happens. 😉

These are my listing results for the past ten years:

There aren’t very many. I’ve been doing property management since the twenty-tweens. But they are good and getting better by the only metrics that should matter to sellers: “How much money will I get and how soon will I get it?” A year from now, I will have many more Sun City sales, but my numbers will still be excellent.

Working from ARMLS, here is a spreadsheet I made summarizing every transaction:

It’s not presented in date order, but, if it were, you can literally see me getting better over time. This is terribly boastful, I know, but I live in a completely different world, as seen in our stats, from every agent I’m competing against. This again will be even more evident a year from now.

Here’s the Executive Summary in an easier-to-read format:

A praxis is a practice you get better at over time. By carrying your results back to your theory, you learn where your performance – or your theory – came up short. Iteratively – house-by-house – listing agents should get better. They should not make the same mistakes over and over again, blithely insisting that this time will be different.

If I am very lucky, I will grind up a few sparks of genius, when I list your home for sale. What I won’t do is make the kind of mistakes I document with dismay here and on Facebook. And, starting here, starting now, I will show you exactly how my efforts are paying off for my sellers.